Autumn is a fantastic time to be on the Costa del Sol and a great period for business. This is the time people get serious, focus on Christmas campaigns and shift focus away from the tourists and back to the year-round residents. We are pleased to see lots of excellent events still going on, particularly in art and culture, and new businesses and projects getting underway. Read on for some great events and of course plenty of marketing advice..

Harness the Power of Influencer Marketing Everyone is talking about influencers, those people with the power to affect purchase decisions of others because of their authority, knowledge, position or relationship with their audience. We’ve been marketing to influencers for years via PR to the media, but now, it is more often applied to bloggers, vloggers and Instagrammers with large online followings. Influencer marketing is something which can work very well, if you understand it and know how to maximise the effect for your business. But don’t just jump on the bandwagon, read our 10 tips on the topic of influencer marketing to help you see if it’s right for you. Find Out More

Nimrod Messeg Exhibition at the Kempinski We’re really excited to finally see the amazing sculptures of Nimrod Messeg up close! He will be exhibiting 14 incredible iron sculptures at the Kempinski between the 11th of October and the 21st of November and it’s free to visit throughout this time. There is also a great opening event taking place this Thursday. Click on the link below to find out more and book your place. Find Out More

Marbella with Love Charity Music Event Marbella with Love has been set up to bring together music and charity with a series of great music events. These events will raise money to empower vulnerable children and orphans, as well as being fantastic evenings with music from the brilliant Mr Maph. The first event is taking place on Friday 16th of November at Kah Marbella. They are looking for companies to sponsor these events and have come up with a really nice way to do it. If a company buys four or more tickets to the event, they will have their logo included on the photocall and will get some love on their social media channels. What a great way to have a work night out, improve your brand recognition and get some online promotion, all while raising money for a great cause. Find Out More

Now’s the Time to Push Towards Christmas! Although it feels like summer is just over, there are just 10 weeks until Christmas (sorry!), so you have to make this time count! To do this it’s time to make a plan, set clear SMART objectives and get marketing. Remember it’s not just Christmas to think about, you also have Halloween and Black Friday to take advantage of this time of year, so there are lots of great business opportunities on the horizon. Check out our 10 tips to maximising time between now and Christmas.. Find Out More

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