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Marketing focus Tag

Marketing Focus – It’s not just what you say…

Choosing the best style for a marketing message can be as important as the message itself. Imagine this: At a farm gate a hand lettered sign with pokerwork burnt into rough hewn wood reads: “Farm Fresh Eggs” In addition to being right for the freshness claim, the rustic...

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Marketing Focus

An important part of this marketing blog, will be a monthly feature on a particular aspect of the marketing mix. My belief is that it is the effective blending of marketing methods which really gives power to each individual element and gives the best return on investment.

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