Introduction to Marketing Infographic: The first step to Marketing Mastery

Introduction to Marketing Infographic: The first step to Marketing Mastery

As Monday’s are always busy, I wanted to give you a snapshot of the 5 key marketing methods – Advertising, Sales Promotion, Public Relations, Direct Marketing and Personal Selling, with this simple infographic.

This summarises the key points of these techniques and their applications, it also stresses the importance of using them in combination to be more powerful.

Understanding these five techniques and where and when they work is key to becoming a good marketer, or managing your marketing agency correctly. This understanding will guide your strategy and how you will use the different methods and you can add in online marketing methods such as social media to support your strategy.

If you’d like to learn more, please download our Introduction to Marketing Webinar, a 45 minute, in-depth look into these methods. It’s free and will give you a great foundation in the basics of marketing to build on.

The file is 80MB in size and you will need to save it to your computer and view it with a Media Player. The file format is standard MP4 so should work on all platforms.  If the video opens inside your web browser please ensure you also save the file locally to ensure you keep a copy.