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Author: Andy

Georgina Recommends – BrosKo

This smart, pan-Asian restaurant in Sotogrande is a relatively new find for us and we absolutely love it. The food is delicious and varied, the service excellent and it feels special without an expensive price tag. Highly recommended for anyone like us that is craving...

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Georgina Recommends – Chiringuito Manilva Beach

We’ve lived and had our marketing agency in Manilva since 2014 and so it’s long overdue to give some love to the restauranteurs near us who are doing it right. For the first time since 2018, our “Georgina Recommends” restaurant recommendation feature is back and...

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How to write copy that ranks in 2023

We love to write and produce websites, blog posts and social media posts for our clients and have been offering copywriting services for businesses on the Costa del Sol since 2008. But, it’s not all about just writing. Good online copy needs to be found by...

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What is a SWOT analysis and how to do it?

What is a SWOT analysis and how to do it?

A vital part of the marketing planning process is performing a SWOT analysis of your company, product or service. Without a complete SWOT analysis, you will find it difficult to develop a marketing strategy. Performing a SWOT analysis is also helpful as part of a...

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SMART objectives for business

Marketing Focus – Setting Marketing Objectives

When you start a business, or are planning a marketing campaign, the first step is to set objectives. These objectives will give the campaign a clear purpose and are the foundation of everything you do moving forward. To start to set objectives you should ask yourself,...

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social media marketing

Seven steps to social media success

Social media is now an essential marketing tool. We've noticed a massive uplift in demand for social media management and training in recent years. It's gone from a "nice to have" to a "must have" for businesses, because of the huge numbers of people using...

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he Costa Women annual conference is back!

The Costa Women annual conference is back!

Georgina was due to speak in the Costa Women 2020 conference, when it got cancelled by the Town Hall at the 11th hour. Since then, Costa Women have had two years of virtual conferences and smaller business events such as their wonderful networking events and...

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