If you run your own business you need to always make the best use of your time and be as efficient and organised as possible. Thereโs always a long list of things to do when youโre in charge, especially as a small business, but the...
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QR codes have been around for a decade in Europe and the US and for even longer in Japan, but there has been a resurgence in businesses using them due to COVID and the integration of QR Code readers into smart phones. Itโs something many...
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The start of the new normal has coincided with the start of the summer season, where many businesses see a drop off in their clients and are already very quiet due to lockdown. Hopefully for those in the hospitality sector, the tourists will come this...
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Everyone is talking about influencers, but what is an influencer and how can you get them to market your product or service? According to Influencermarketinghub an influencer is someone with the power to affect purchase decisions of others because of their authority, knowledge, position or relationship...
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B2B stands for Business-to-Business Marketing and is a way for companies to connect with other companies and focus on selling to them, rather than going to consumers. You can be selling to a company for them to sell on to consumers, such as pitching your...
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Today weโre offering advice on copywriting, a key skill you need to market your business well, on and offline. Good copy generates interest, encourages people to get in touch and ultimately helps you sell. However, thereโs a lot of bad copy out there, so itโs...
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La redacciรณn de textos para contenidos online es una disciplina difรญcil que muchas empresas lo intentan y fracasan, de ahรญ la necesidad de contar con un profesional que sepa escribir bien. Solo porque escribas correos electrรณnicos todos los dรญas no significa que estรฉs capacitado para...
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Los profesionales de relaciones pรบblicas pueden ser muy รบtiles porque te ayudan a mejorar la reputaciรณn de tu negocio, dรกndole prestigio. ยฟQuieres saber todo lo que hace? Los profesionales de relaciones pรบblicas (RRPP) estรกn capacitados para llevar a cabo muchas consultas en cuanto a una imagen...
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Too many expat businesses on the Costa del Sol limit themselves by just focussing on the international market. Now we understand that communication is easier in your own language, but if you want to grow bigger, then you need to be marketing to the Spanish...
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If you are stuck on a particular problem, looking to take your business in a different direction, or just want to generate new ideas and avoid becoming stale or tired as a brand, a brainstorming session could be just what you need. What is brainstorming? It is...
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